Accelerating the journey of Indian SaaS Startups

ABOUT THE PROGRAMME

Prime Venture Partners and Amazon Internet Services have joined forces once again to launch the 4th edition of SaaS Central, a programme designed to help early-stage SaaS startups tap into the growing market. The 3-day programme is aimed at accelerating the growth of these startups by leveraging the expertise of AWS and other experienced professionals in the industry. Through the programme, participants will learn best practices in the startup ecosystem and receive guidance from experts at AWS and Prime Venture Partners, as well as other established SaaS founders.

KEY HIGHLIGHTS
3-day intensive programme with focussed sessions by SaaS founders on company-specific use cases
Learn from leading SaaS founders, operators, and investors about building a global SaaS business from India.
Discussions by Prime’s Investment team to understand what VCs look for when investing in SaaS
Sessions by AWS Tech and GTM experts who have helped scale SaaS startups
Interact with some of the best startups on the same trajectory
A zero equity cum zero fee programme where you stand to receive AWS credits
APPLY FOR SAAS CENTRAL
Early stage startups that are looking to accelerate growth and want to scale rapidly in the global market.
Seeing traction
Signs of PMF
Want to scale fast globally
Building their sales engine in the US market
Agenda
  • SaaS Metrics - what to track ?
  • Customer Success: Why does your startup need it?
  • Pricing: How to Price Your SaaS product?
  • Product Management: Building for scale
  • Positioning: How to position your product in a new or existing market
  • GTM: Early stage sales and Cracking the first US Customer
  • Fundraising & Storytelling: How to craft your story
  • Team: Building a global team from India
  • Tech Architecture - Building the right multi-tenant architecture for your SaaS product
  • ICP:  Identifying the right  ustomer segment
  • Journey to your first $1M
  • OKR and Org building
MENTORS &
SPEAKERS

Cohort 2022

Cohort 2021

Cohort 2020

What Founders Say

Gaurav Mittal

Co-founder, Enthu.AI

“Being a part of SaaS central was one of the most hands-on experiences ever. The best part is that SaaS Central focuses on areas that matter the most to any early stage startup i.e. GTM, scaling and, funding.”

Mohit Ambani

Co-founder, Unomok

“SaaS Central is well planned and executed. Right from the subject and content of the sessions to the guest speakers, and mentors.”


Siddharth Gupta

Co-founder, NotifyVisitors

“We had a great learning experience from some of the best in the industry.”



Dhruva Goyal

Founder, CEO, BugBase

The people conducting the sessions are extremely skilled. They were giving real insights that can directly be applied to skilling my product. Directly speaking to a founder who scaled a company to IPO and then founded another startup is a one-of-a-kind experience!

Pranab Buragohain

Co-founder, KloudMate

Some of the founders were sharing real-life experiences and how they scaled from 1 million ARR to 7 million, especially during COVID while running remote teams. That kind of information they shared is invaluable because we won't usually get access to that!

Testimonials from 2021 Cohorts

Gaurav Mittal

Co-founder, Enthu.AI

“Being a part of SaaS central was one of the most hands-on experiences ever. The best part is that SaaS Central focuses on areas that matter the most to any early stage startup i.e. GTM, scaling and, funding.”

Mohit Ambani

Co-founder, Unomok

“SaaS Central is well planned and executed. Right from the subject and content of the sessions to the guest speakers, and mentors.”

Siddharth Gupta

Co-founder, NotifyVisitors

“We had a great learning experience from some of the best in the industry.”

Ecosystem Partners

Prime Venture Partners is a Bengaluru-based early-stage VC fund led by serial entrepreneurs Sanjay Swamy, Shripati Acharya and Amit Somani. The fund is focussed on identifying, mentoring and helping build category-creating companies that are attracting large markets and using technology in disruptive ways. Prime is addressing a much-needed gap in the Indian startup ecosystem by bringing a combination of first-hand entrepreneurial experience, operating expertise and meaningful capital. Prime Venture Partners’ portfolio includes innovative startups such as MyGate, Freo, Happay, Zuper, NiYO, KredX, Sunstone among others.

Website: www.primevp.in

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.

https://aws.amazon.com/startups/
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